JURNAL AKADEMIK EKONOMI DAN MANAJEMEN https://ejurnal.kampusakademik.co.id/index.php/jaem <p><strong>JURNAL AKADEMIK EKONOMI DAN MANAJEMEN (JAEM) </strong>berfokus pada penerbitan artikel berkualitas tinggi yang didedikasikan untuk semua aspek penelitian, masalah, dan perkembangan terbaru di bidang Ilmu Manajemen. Topik dalam Jurnal ini berkaitan dengan aspek apapun dari manajemen, namun tidak terbatas pada topik berikut : Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi. berfokus pada penerbitan artikel berkualitas tinggi yang didedikasikan untuk semua aspek Ekonomi, Bisnis dan Akuntansi. Jurnal ini memberikan ruang bagi para peneliti untuk berdiskusi, mengejar dan meningkatkan pengetahuan di bidang Ilmu Ekonomi Bisnis dan Akuntansi yang terus berkembang. Artikel dapat ditulis dalam bahasa Inggris atau bahasa Indonesia Jurnal ini terbit 1 tahun<br />4 kali<strong> (Maret, Juni, September, Desember)</strong></p> CV. KAMPUS AKADEMIK PUBLISING en-US JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 3062-9586 UJI COBA EVALUASI KINERJA GURU - GURU DI SDN X MENGGUNAKAN RANGKING METHOD https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/3919 <p><em>Theoretically, the results of this research discussion are expected to provide scientific contributions to the development of science, provide suggestions to schools and other parties in terms of better teacher performance. This study uses a ranking method. by using this method where teacher performance is ranked from the best to the worst. Data were obtained by conducting interviews and direct observations at the school. Data were obtained to analyze teacher performance in improving teacher performance so that teacher performance after this evaluation can be even better. The research subjects were 10 people at SDN X. Based on the data obtained, it can be concluded as follows: regarding absenteeism, teaching responsibility, teacher creativity in teaching, teaching quality and teacher discipline in coming to school. Thus, it is hoped that this evaluation will be able to change teacher performance to be better in the future.</em></p> Muhammad Rizki Priantono Tomi Irawan Syamsul Hidayat Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-01-22 2025-01-22 2 1 01 06 10.61722/jaem.v2i1.3919 TRANSFORMASI BUDAYA ORGANISASI DALAM PENERAPAN KAIZEN: KAJIAN LITERATUR https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/3920 <p>Penelitian ini bertujuan untuk menganalisis faktor pendukung dan penghambat dalam terjadinya transformasi budaya organisasi yang disebabkan adanya implementasi Kaizen. Metode penelitian yang digunakan pada penelitian ini adalah kualitatif dengan pendekatan kajian literatur. Tahapan penelitian dimulai dengan mengumpulkan artikel, reduksi artikel, display artikel, pembahasan, dan kesimpulan. Sumber data penelitian berupa artikel-artikel jurnal nasional dalam 10 tahun terakhir (2014 - 2024). Hasil penelitian menunjukkan bahwa transformasi budaya dalam penerapan Kaizen didukung dengan adanya pengetahuan konsep Kaizen yang baik, motivasi pada setiap individu, adanya kontribusi nyata, komunikasi yang baik dan dukungan dari perushaan. Sedangkan beberapa hal yang menghambat transformasi yaitu terdapat sikap resistensi atas perubahan, pengetahuan konsep yang terbatas, motivasi rendah, dan keterbatasan sumber daya baik finansial, maupun fisik.</p> Ari Ridwan Subakti Dede Agus Imam Bahahudin Fakhri Luthfiyana Rafif Daril Euro Adrian Tri Ngudi Wiyatno Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-01-22 2025-01-22 2 1 07 12 10.61722/jaem.v2i1.3920 Pengaruh Manajemen Keuangan Terhadap Kinerja Perusahaan: Studi Pada Sektor Perbankan https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/3932 <p><em>This study aims to analyze the effect of financial management on company performance in the banking sector. The main variables analyzed include the decision to invest, the decision on funding, and the dividend policy as independent variables, while financial performance is measured using Return on Assets (ROA) as an independent variable. The data used are from the results of the annual financial reports of companies in banking listed on the Indonesia Stock Exchange (IDX) for the period 2020-2023. The results of this study indicate that investment decisions and dividend policies have a significant positive effect on the company's financial performance, while funding decisions do not have a significant effect. This study conducts an in-depth analysis of the influence of leverage, profitability and company size on earnings management in 10 banking companies on the Indonesia Stock Exchange for the period 2011-2013. The results of the study show that only company size has a significant negative effect on earnings management, while leverage and profitability do not have a significant effect. This study concludes that large companies have better financial management capabilities, so they tend to do less earnings management.</em></p> Muhammad Efendy M Ammar Fikri H Agus Wahyudi Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-01-23 2025-01-23 2 1 13 22 10.61722/jaem.v2i1.3932 EVALUASI KINERJA PEGAWAI DENGAN METODE CHECK LIST DI PT XYZ https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/3934 <p><em>This </em><em>research</em><em> aims to improve the performance of PT XYZ employees based on an assessment of the understanding of work standards, work instructions, use of personal protective equipment (PPE),</em> <em>implementation of 6S and 3M, work reporting, overtime readiness, work motivation, and work responsibilities. This study was conducted at PT XYZ in December 2024 using a quantitative approach with data collected from 10 assembly operators through observation and performance assessment using a scale of 1-4. The results of the analysis showed that 100% of operators had high performance.</em></p> Fajri Sodik Nur Syamsudin Syamsul Hidayat Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-01-24 2025-01-24 2 1 23 29 10.61722/jaem.v2i1.3934 PENILAIAN PRESTASI KINERJA DENGAN METODE CHECKLIST DI ASTRA HONDA CABANG PT. HONDA SENAMA https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/3935 <p><em>The performance appraisal system is one of the most important parts and development and improvement of the quality of Human Resources (HR) in an organization, so its existence must always be evaluated so as not to deviate from its original purpose, namely to find out whether employees have met the standards previously set by the company or not during their work so far. Thus, the performance appraisal at Astra Honda Branch of PT Honda Senama is carried out using the checklist method, namely analyzing the company's environment on employee performance, observation, surveys and conducting questionnaires and analyzing employee assessment evaluations to be used as data in research. With high dedication and loyalty of employees in doing their work, and based on the skills and expertise they have, the efforts made will be more fruitful. This is where the company begins to appreciate their efforts and hard work by assessing the performance that has been carried out, performance itself comes from the word job performance or actual performance which means work achievement or actual achievement achieved by someone. </em></p> Candrika Nugra Fitra Muhammad Fajar Alam Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-01-24 2025-01-24 2 1 30 37 10.61722/jaem.v2i1.3935 Pengaruh Budaya Organisasi terhadap Kinerja Karyawan: Studi pada Perusahaan https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/3936 <p><em>This study aims to analyze the impact of organizational culture on employee performance in various companies. Organizational culture, which includes values, procedures, and norms adopted by members of the organization, has a crucial role in achieving company goals. The methodology used is a quantitative approach with data collection through surveys distributed to employees. The results of the analysis show that organizational culture has a positive and significant effect on employee performance, with a calculated t value that is greater than the t table, indicating a strong correlation between the two variables. Characteristics of a good organizational culture, such as innovation, respect for individuals, and an orientation that will occur, have been shown to increase employee productivity and job satisfaction. This study concludes that companies need to develop and manage a positive organizational culture to improve employee performance holistically.</em></p> Agus Wahyudi Nurul Azizah Nisa’ Shafira al Zahra Nanin Erlina Alberto Halomoan Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-01-24 2025-01-24 2 1 38 48 10.61722/jaem.v2i1.3936 Warna Dalam Dokumentasi Travel: Pengaruhnya Terhadap Persepsi dan Memori Wisatawan https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/3937 <p><em>This research examines an interesting phenomenon in the tourism industry: the perception and memory of tourists and the often misunderstood role of documentation. Although some consider documentation to be less influential and insignificant, this study reveals that for tourism players, the role of documentation is actually very crucial. In the competitive dynamics of the tourism industry, documentation is a vital element in marketing and client acquisition strategies. Travel agencies utilize high-quality documentation as a persuasive tool in their presentations, creating a compelling visual narrative and building trust with potential clients. Documentation is actually a separate service from the travel agency itself, with documentation service providers operating under a standard operating procedure (SOP). This research highlights the complexity of the relationship between documentation, traveler perception, and tourism business dynamics, opening new insights into the importance of visual representation in this highly competitive industry.</em></p> Agus Wahyudi Farhan Ikbar Ferdian M. Habibie Abdullah S. Shindi Kusdiana Faiza Agil Melinia Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-01-24 2025-01-24 2 1 49 53 10.61722/jaem.v2i1.3937 “STRATEGI DAN TEKNIK DALAM MANAJEMEN KEUANGAN UNTUK MENINGKATKAN EFEKTIVITAS DAN EFISIENSI PROYEK” https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/3938 <p>Evaluasi proyek merupakan langkah penting dalam memastikan pencapaian tujuan dan keberhasilan proyek. Penelitian ini membahas strategi dan teknik dalam manajemen evaluasi proyek yang efektif guna meningkatkan efektivitas dan efisiensi proyek. Pendekatan evaluasi proyek yang tepat melibatkan pemantauan dan pengendalian yang ketat, analisis kinerja berdasarkan indikator kunci, serta penggunaan metode evaluasi seperti Analisis Nilai Tambah (Earned Value Analysis) dan Manajemen Risiko. Penelitian ini juga membahas teknik evaluasi kualitatif dan kuantitatif untuk menilai aspek keuangan, kualitas, waktu, dan sumber daya proyek. Di samping itu, pentingnya komunikasi dan pelibatan pemangku kepentingan secara aktif dalam proses evaluasi dibahas sebagai strategi untuk memastikan kelancaran pelaksanaan dan penyesuaian yang diperlukan. Hasil dari penerapan strategi ini adalah peningkatan efektivitas dalam mencapai target dan efisiensi dalam penggunaan sumber daya. Penelitian ini menyimpulkan bahwa implementasi strategi dan teknik evaluasi yang tepat tidak hanya menolong dalam mengenali dan memitigasi risiko, namun juga meningkatkan nilai proyek secara keseluruhan. Penelitian ini diharapkan memberikan panduan bagi para manajer proyek dalam mengoptimalkan proses evaluasi sebagai bagian integral dari keberhasilan proyek.</p> Rakha Lucky Kholili Ahmad Akbar Andrian Abdul Aziz Oliver Umbu Lado Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-01-24 2025-01-24 2 1 54 65 10.61722/jaem.v2i1.3938 Peran Sistem Informasi Manajemen dalam Pengembangan Strategis Bisnis Berkelanjutan https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/3943 <p><em>Penelitian ini bertujuan untuk menganalisis peran Sistem Informasi Manajemen (SIM) dalam pengembangan strategis bisnis berkelanjutan. Dalam era globalisasi dan persaingan yang semakin ketat, perusahaan dituntut untuk mengintegrasikan praktik bisnis yang berkelanjutan dalam strategi mereka. SIM berfungsi sebagai alat penting yang mendukung pengambilan keputusan, perencanaan, dan pengendalian dalam konteks keberlanjutan.Metode penelitian yang digunakan adalah studi literatur dan analisis kasus pada beberapa perusahaan yang telah berhasil menerapkan SIM dalam strategi bisnis mereka. Hasil penelitian menunjukkan bahwa SIM tidak hanya meningkatkan efisiensi operasional tetapi juga memfasilitasi inovasi produk dan layanan yang ramah lingkungan. Selain itu, SIM membantu perusahaan dalam mengukur dampak sosial dan lingkungan dari aktivitas bisnis mereka, sehingga mendukung pencapaian tujuan pembangunan berkelanjutan.Temuan ini menyimpulkan bahwa penerapan SIM yang efektif dapat menjadi pendorong utama bagi perusahaan dalam mencapai keunggulan kompetitif melalui praktik bisnis yang berkelanjutan. Penelitian ini memberikan rekomendasi bagi perusahaan untuk memanfaatkan teknologi informasi dalam mendukung strategi keberlanjutan mereka, serta menyoroti pentingnya pelatihan dan pengembangan sumber daya manusia dalam implementasi SIM.</em></p> Muhammad Fahri Muhammad Irwan Padli Nasution Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-01-25 2025-01-25 2 1 66 72 10.61722/jaem.v2i1.3943 PENGARUH HARGA DINAMIS TERHADAP LOYALITAS PELANGGAN DALAM PLATFORM E-COMMERCE https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/3947 <p><em>This study aims to analyze the effect of dynamic pricing on customer loyalty in e-commerce platforms. Dynamic pricing is a flexible strategy that allows price changes based on factors such as demand, product availability, and consumer behavior, optimized through advanced technology. Although it provides a competitive advantage, the implementation of dynamic pricing presents challenges, especially related to consumers' perceptions of price fairness. This study uses qualitative methods through interviews and observations to explore consumers' perceptions, experiences, and views on this strategy. The results show that transparency and good communication in the implementation of dynamic pricing play an important role in building consumer trust. Price changes accompanied by real benefits, such as discounts, can increase customer loyalty, while ambiguity in price changes can reduce trust and encourage consumers to switch to other platforms. Therefore, dynamic pricing strategies need to be designed with attention to fairness and consumer satisfaction in order to maintain a positive long-term relationship with customers.</em></p> <p><strong><em>&nbsp;</em></strong></p> Agus Wahyudi Amelia Andhini Syaharani Ellya Novita Devianti Dinda Kumalasari Naura Da Rachman Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-01-25 2025-01-25 2 1 73 77 10.61722/jaem.v2i1.3947 Analisis Pengaruh Review Vlogger Terhadap Keputusan Pembelian Konsumen Pada Produk Kecantikan https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/3953 <p><em>This study aims to identify reviews, such as credibility, content quality, or vlogger personal experience, which have an impact on purchasing decisions and evaluate the level of consumer confidence in the information conveyed by vloggers regarding beauty products. there is a positive influence of Variable X (Vlogger Review) on Variable Y (Purchase Decision). This research method uses quantitative methods, the data in this study were obtained through the distribution of questionnaires distributed to respondents. Data analysis was carried out using the simple regression method. Based on research conducted on</em> <em>students of the Islamic Economics Department of UINSU by giving a questionnaire regarding the effect of Vlogger Reviews on purchasing decisions, the authors draw the conclusion that vlogger reviews have an effect on consumer purchasing decisions of students of the UINSU Islamic Economics Department. This is evidenced by the results of the t test which shows the sig value, for the effect of variable X on Y of 0.000 &lt;0.05 and the value of t count 14.947&gt; t table 1.984. Which means Ha is accepted and Ho is rejected. Thus, it can be concluded that there is a significant influence between variable X (Review Vlogger) and variable Y (Purchase Decision).</em></p> Rahmah Aliyah Fikri Mahesa Purba Dini Lestari Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-01-28 2025-01-28 2 1 78 93 10.61722/jaem.v2i1.3953 Analisis Pemasaran Produk Teaching Factory SMK di Kabupaten Jember https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/3974 <p>Strategi pemasaran terdiri dari pengambilan keputusan tentang biaya pemasaran dari perusahaan, bauran pemasaran dan alokasi pemasaran. Strategi pemasaran dapat dinyatakan sebagai dasar tindakan yang mengarah pada kegiatan atau usaha pemasaran.Pembelajaran melalui <em>teaching factory</em> bertujuan untuk menumbuh kembangkan karakter dan etos kerja yang dibutuhkan industri, dunia usaha dan dunia kerja serta meningkatkan kualitas hasil pembelajaran dari sekedar membekali kompetensi (<em>competencybased training</em>) menuju ke pembelajaran yang membekali kemampuan memproduksi barang/jasa (<em>productionbased training</em>).Berdasarkan hasil analisis matrik IFAS merupakan prioritas yang paling dominan dalam peningkatan daya beli dan analisa pemasaran pada penelitian ini menunjukkan bahwa hasil IFAS= 2.080 dan EFAS= 2.125. Hasil matrik Internal Eksternal (IE) strategi pengembangan pemasaran produk TeFa SMK di Kabupaten Jember berada pada sel V. Strategi pertumbuhan konsentrasi melalui integrasi horizontal. Strategi yang digunakan adalah konsolidasi untuk menghindari kehilangan penjualan maupun profit perusahaan dengan pertahanan dan pemeliharaan dalam upaya meningkatkan kualitas produk.</p> Rizal Rizal Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-01-31 2025-01-31 2 1 94 101 10.61722/jaem.v2i1.3974 PENGARUH ONLINE SHOP DAN GAYA HIDUP HEDONISME TERHADAP PERILAKU KONSUMTIF MAHASISWI FEBI UIN STS JAMBI MENURUT PERSPEKTIF ISLAM (Studi pada Mahasiswi Aktif Fakultas Ekonomi dan Bisnis Islam) https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4003 <p><em>The aim of this research is to determine the influence of online shops and hedonistic lifestyles on the consumer behavior of FEBI UIN STS Jambi students from an Islamic perspective. Meanwhile, this type of research uses a quantitative approach method with the types of data used are primary data and secondary data obtained from questionnaires. The population in this study were students from the Faculty of Economics and Islamic Business, UIN STS Jambi. The sampling method uses non-probability sampling and random sampling. The research results show that the Onlineshop Variable (X1) partially has a positive effect on Student Consumptive Behavior. The results of the research show that the Online Shop has a significance value of 0.000&lt;0.05, which means the hypothesis shows that the Online Shop has a positive and significant effect on Student Consumptive Behavior. Hedonistic Lifestyle (X2) partially has a positive effect on Student Consumptive Behavior. The results of the research show that the Hedonistic Lifestyle has a significance value of 0.027 &lt;0.05, which means the hypothesis shows that the Hedonistic Lifestyle has a positive and significant effect on Student Consumptive Behavior, and there is a simultaneous positive and significant influence between the influence of the Onlineshop and the Hedonistic Lifestyle on Student Consumptive Behavior. This is based on the results of ANOVA calculations where the significance value is 0.000 &lt; 0.05.</em></p> <p><em>&nbsp;</em></p> Winy Meldiani Nurlia Fusfita Erwin Saputra Siregar Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-05 2025-02-05 2 1 102 116 10.61722/jaem.v2i1.4003 Pengaruh Current Ratio Dan Debt To Asset Ratio Terhadap Return On Asset Pada PT Semen Batu Raja Tbk Periode 2014 – 2023 https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/3999 <p><em>The massive development of infrastructure and property that occurs also increases the need for cement products as one of the supports for development. The large number of requests can create industry competition which can later affect company finances. This study aims to analyze the partial and simultaneous influence between Current Ratio and Debt To Asset Ratio which has an impact on Return On Asset of PT Semen Baturaja Tbk for the period 2014-2023. The method used in this research is quantitative method. The population in this study were all financial statements of PT Semen Beturaja Tbk for the period 2014-2023. the analysis method used is descriptive statistical analysis, classical assumption test, multiple linear analysis and simple linear analysis. hypothesis testing using F-test, t-test and determination which is assisted using the IMB SPSS Statistics 29 program. The results showed that the Current Ratio partially had a positive and significant effect on Return On Asset, Debt to Asset Ratio partially had no significant effect on Return On Asset, and simultaneously, the Current Ratio and Debt to Asset Ratio had a significant effect on Return On Asset</em></p> Nhurul Fatmawati Sutiman Sutiman Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-06 2025-02-06 2 1 117 128 10.61722/jaem.v2i1.3999 Pengaruh Return On Assets, Earning Per Share Dan Total Assets Turn Over Terhadap Dividend Payout Ratio Pada PT Kalbe Farma Tbk Periode 2013-2023 https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4000 <p><em>From 2013 to 2023 the company PT Kalbe Farma Tbk which is a pharmaceutical company in Indonesia has experienced fluctuations in its financial performance. The number of competitors that have emerged requires PT Kalbe Farma Tbk to maintain the company's financial stability. This study aims to analyze the partial and simultaneous influence between Return On Assets (ROA), Earning Per Share (EPS), Total Assets Turn Over (TATO) which affects the Dividend Payout Ratio (DPR) at PT Kalbe Farma Tbk for the period 2013-2023. The method used in this research is quantitative method. The research population used in this study were all financial statements of PT Kalbe Farma Tbk for the period 2014-2023. research samples were obtained using purposive sampling technique with the criteria of complete financial statements such as income statements, statements of financial position, and cash flow statements during the study period. The data analysis technique used is statistical analysis, classical assumption test which includes normality test, multicollinearity test, heteroscedasticity test, and autocorrelation test. In addition, this study uses the Coefficient of Determination Test (R2), multiple linear regression analysis. Furthermore, hypothesis testing uses t-test, F-test which is assisted by the IBM SPSS Statistics program version 29. The results showed that ROA, and TATO partially had a significant effect on DPR, while EPS partially had no effect on DPR. The results of simultaneous research between ROA, EPS and TATO show that together they have an effect on DPR</em></p> Syafaaiska Titania Ayodia Vidya Amalia Rismanty Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-06 2025-02-06 2 1 129 142 10.61722/jaem.v2i1.4000 Pengaruh Kualitas Pelayanan Dan Promosi Terhadap Kepuasan Konsumen Pada Fitri Rias Di Ranca Iyuh Tangerang Banten https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4012 <p><em>This research aims to find out how much influence Service Quality and Promotion has on Consumer Satisfaction at Fitri Rias in Ranca Iyuh Tangerang Banten Partially or Simultaneously. The method used by researchers is a quantitative method. The population in this study were all consumers at Fitri Rias Ranca Iyuh Tangerang Banten. The sample collection technique used the Slovin formula which obtained a sample of 60 respondents. This research uses a questionnaire as a data collection tool. The data analysis method used is multiple linear regression analysis. The research results show that the value of tcount &gt; t table (6.183 &gt; 2.001) with a significance level of (0.000&lt;0.050) which means that Service Quality has a positive and significant effect on Consumer Satisfaction. The calculated t value &gt; t table (3.707 &gt; 2.001) with a significance level of (0.000&lt;0.050) which means that promotion has a positive and significant effect on consumer satisfaction. Apart from that, service quality and promotion simultaneously influence consumer satisfaction. This can be seen based on the calculated F value &gt; F table (25.682 &gt; 3.160) with a significance level of (0.000 &lt; 0.050). With the multiple linear regression equation Y= 16.004+0.442X1+0.267X2</em></p> Siti Nurpadilah Renny Anggraini Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-06 2025-02-06 2 1 143 156 10.61722/jaem.v2i1.4012 Pengaruh Current Ratio Dan Debt Equity Ratio Terhadap Return On Equity Pada Koperasi Warga Komplek Gandaria Periode 2013-2022 https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4022 <p><em>This study aims to determine the Current Ratio and Debt Equity Ratio affect Return On Equity at the Gandaria Complex Residents' Cooperative. This research method uses a quantitative method and research data in the form of secondary data obtained from financial data at the Gandaria Complex Residents' Cooperative. The population is all financial reports at the Gandaria Complex Residents' Cooperative with the number of samples selected in the period 2013 to 2022 for 10 (ten) years. The analysis used is Descriptive Statistical Analysis, Classical Assumption Test, Multiple Linear Regression Analysis, Determination Coefficient Test, and Hypothesis Test processed using SPSS 26. The results of the study indicate that the Current Ratio variable does not affect Return On Equity, this is evidenced by a significant value of 0.063&gt; 0.05. The Debt Equity Ratio variable affects Return On Equity, this is evidenced by a significant value of 0.045 &lt;0.05. The Current Ratio and Debt to Equity Ratio variables have an effect on Return On Equity, this is proven by a significant value of 0.030&lt;0.05.</em></p> Taufan Saputra Sari Karmiyati Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-08 2025-02-08 2 1 157 167 10.61722/jaem.v2i1.4022 BRANDING IMAGE DAN CUSTOMER RELATIONSHIP MANAGEMENT (CRM) DALAM PENGUATAN MUTU PENDIDIKAN ISLAM DI SMA KHADIJAH SURABAYA https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4030 <p><em>In providing education, schools must have quality as a manifestation that the school is quality. The quality of schools can be seen from various directions, one of which is the quality of Islamic education. the quality of Islamic education is urgent and can be done in two ways, the first is by using Branding image and Customer relationship management Branding image for madrasas is important because building a good image and reputation will grow benefits for scholl, including increasing customer trust and customer loyalty to choose scholl as an option for teaching and learning places. These two ways are the main thing to do as an effort to strengthen the quality of Islamic education.. This study aims to reveal about how: (1) the concept (2) process, , (3) out put,&nbsp; branding image andcustomer relationship management (CRM) as strengthening the quality of Islamic education in SMA Khadijah Surabaya This study uses a qualitative approach, descriptive type. Data collection techniques using observation, interviews, and documentation. The research instrument is the researcher himself. Data analysis used descriptive analysis method. </em></p> Saeful Anam Rohmatul Husnah Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-08 2025-02-08 2 1 168 181 10.61722/jaem.v2i1.4030 Pengaruh Harga Dan Kualitas Pelayanan Terhadap Volume Penjualan Pada Pangsit Goreng Viral Tangerang Selatan https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4021 <p><em>The aim of this research is to determine the effect of price and service quality on sales volume at Viral Fried Dumplings in South Tangerang. The method used is a quantitative research method and uses a descriptive approach. The sampling technique used was probability sampling, a proportional stratified random sampling technique with sampling using the Slovin formula of 99 respondents. Data analysis uses simple linear regression analysis, multiple linear regression analysis, correlation coefficient analysis, coefficient of determination and hypothesis testing. The results of this research are that price has a positive and significant influence on sales volume. Service Quality has a positive and significant influence on Sales Volume. Price and Service Quality simultaneously have a positive and significant influence on Sales Volume. Price and service quality contributed to sales volume by 84.1%. The most dominant independent influence is service quality with a contribution of 67.5%. Meanwhile, price contributed 57.1%.</em></p> M. Deni mahendra Jaenudin Jaenudin Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-08 2025-02-08 2 1 182 194 10.61722/jaem.v2i1.4021 PENGARUH KUALITAS PRODUK, DESAIN DAN HARGA PRODUK TERHADAP KEPUTUSAN PEMBELIAN (STUDI KASUS PRABOTMAMA DI SHOPEE) https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4046 <p><em>The background to this research is the development of marketplaces in the digital era where purchases of various kinds of products can be accessed anytime and anywhere, this creates opportunities for people to create the business ventures they desire. The aim of this research is to find out whether product quality, product design and product price influence Prabotmama consumer purchasing decisions at Shopee. The sample was 96 respondents calculated using the Rao Purba (1996) formula. “This analysis technique uses multiple linear regression analysis, t test, and analysis of the coefficient of determination using SPSS version 25. Based on the results of the t test, it shows that product quality (X1) and product design have no significant effect on purchasing decisions, while the price variable (X3) has an effect. significant to purchasing decisions.”</em></p> Rizka Nur Yuliati Budi Istiyanto Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-10 2025-02-10 2 1 195 209 10.61722/jaem.v2i1.4046 Analisis Promosi Melalui Market Place Shopee Dalam Peningkatan Penjualan Pt Angkasa Multitama Jakarta Selatan https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4043 <p><strong><em>.</em></strong><em> This research aims to analyze the promotion of the use of Shopee Onlineshop E-Commerce at PT Angkasa Multitama. This research is qualitative research with a descriptive approach. The data sources obtained are primary and secondary data. Data collection methods use interviews, observation and key informants.&nbsp; Researchers used triangulation from informants to draw data. The data analysis technique uses data from semi-structured interviews. The results of this research state that promotions based on attractive and good advertising can attract the hearts of consumers so that companies can increase their sales through the use of Shopee online shop E-Commerce. This is stated in several statements from informants that they need to improve their product copywriting and increase the supply of product stock. when the buyer experiences order broadcasting and uses advertisements optimally to get closure on every advertisement clicked by the buyer. Increasing human resources is also an evaluation for the owner to create increased sales because increasing human resources can help encourage promotions in order to increase sales for the company.</em></p> Shihata Al Fajr Adhiimulloh Surti Wardani Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-10 2025-02-10 2 1 210 216 10.61722/jaem.v2i1.4043 ANALISIS MANAJEMEN RISIKO PADA INDUSTRI KAFE UNTUK MENINGKATKAN EFISIENSI DI “KAFE MUKA BUMI” https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4057 <p><em>Risk management is an important element in managing a cafe business to improve efficiency and ensure operational sustainability. This research aims to analyze risk management at “Muka Bumi Café” with a focus on Operational Risk, Human Resources Risk, Financial Risk, Marketing Risk, and Inherent Risk. This research uses qualitative methods with data collection techniques through interviews, observation, and data analysis. The results showed that Muka Bumi Cafe has implemented a comprehensive risk management strategy, through risk identification, measurement, and control. This research provides a practical contribution for café managers in building resilient risk management.</em></p> Nazhara Azmi Rd. Ghina Fithriyah Syahla Mutia Aini Asep Suwarna Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-12 2025-02-12 2 1 217 227 10.61722/jaem.v2i1.4057 Pengaruh Harga Dan Kualitas Produk Terhadap Keputusan Pembelian Roti Mr Bread Di Indomaret Timbul Cabang Parung https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4055 <p><em>This study aims to determine how much influence price and product quality have on purchasing decisions for Mr. Bread at Indomaret Timbul Parung Branch. This study uses a quantitative approach with a research sample of 94 respondents and Probability Sampling sampling technique, as well as data collection techniques through distributing questionnaires. The data analysis method used is data instrument test, classical assumption test, simple and multiple linear regression tests, correlation coefficient and determination, and hypothesis testing. The results showed that, Price (X1) had an effect on Purchasing Decisions by 49% while the remaining 51% was influenced by other factors, Product Quality (X2) had an effect on Purchasing Decisions by 49.6% while the remaining 50.4% was influenced by other factors, Price (X1) and Product Quality (X2) had a significant effect on Purchasing Decisions (Y) with the regression equation Y = 12.368 + 0.225 X1 + 0.554 X2</em></p> Nur Ropandi Arif Siaha Widodo Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-12 2025-02-12 2 1 228 241 10.61722/jaem.v2i1.4055 Analisis Rasio Profitabilitas Dan Solvabilitas Dalam Mengukur Kinerja Keuangan Pada PT. Astra Internasional Tbk https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4072 <p><em>This study aims to determine the financial performance of PT. Astra Internasional Tbk using Profitability and Solvency ratios. This research was analyzed using quantitative descriptive analysis techniques, namely data in the form of numbers which include financial reports in the form of balance sheets and profit and loss data reports at PT. Astra Internasional Tbk from 2014 to 2023 which describes real conditions or events at the company. This research uses Profitability ratio analysis using return on assets (ROA) and return on equity (ROE) calculations and Solvency ratios using debt to assets ratio (DAR) and debt to equity ratio (DER) calculations. The results of the research show that the financial performance of PT Astra Internasional in terms of Profitability Ratios is above the average of similar companies with a return on assets value of 7,8% compared to 6,9%, a return on equity value of 14,0% compared to 11,0% and a Ratio Solvency is below the average of similar companies with a debt to asset ratio of 45,6% compared to 47,0%, a debt to equity ratio of 84,4% compared to 127,7%. This is because the company is quite capable of optimizing the resources owned by the company. Both from resources in the form of capital, assets and investments that are sufficient to produce a profit or profit in terms of their use.</em></p> Jessica Nadaa Vallentiantara Ifa Nurmasari Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-15 2025-02-15 2 1 242 253 10.61722/jaem.v2i1.4072 Pengaruh Electronic Word Of Mouth, Social Media Marketing Dan Brand Ambassador Terhadap Keputusan Pembelian Produk Erigo https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4073 <p><em>Developments in digital technology have changed the marketing landscape, creating new opportunities for brands to reach consumers more effectively. Erigo, as an Indonesian fashion brand that continues to grow, utilizes modern marketing strategies such as Electronic Word of Mouth (eWOM), Social Media Marketing, and Brand Ambassador to attract the attention of the younger generation. This research aims to: (1) analyze the influence of eWOM on Erigo product purchasing decisions, (2) evaluate the influence of Social Media Marketing on Erigo product purchasing decisions, (3) identify the influence of Brand Ambassadors on Erigo product purchasing decisions, and (4) explore the influence a combination of these three strategies on purchasing decisions. The research used quantitative methods with data collected through online questionnaires from 171 respondents from the 2021 Management Study Program students at Bhayangkara University, Jakarta Raya. Data were analyzed using SPSS. The research results show that eWOM builds consumer trust through positive reviews, Social Media Marketing strengthens consumer emotional involvement, and Brand Ambassadors create a positive image that influences loyalty. Collectively, these three strategies have a significant influence on purchasing decisions for Erigo products. This research emphasizes the importance of integrating digital strategies and personalization in building consumer relationships in the modern era. These findings provide strategic insights for fashion brands and other industry players who want to leverage digital marketing to increase competitiveness</em></p> Muhammad Syah Naufaly Aziz Eri Bukhari M Fadhli Nursal Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-15 2025-02-15 2 1 254 266 10.61722/jaem.v2i1.4073 Pengaruh Current Ratio Dan Debt To Equity Ratio Terhadap Return On Assets Pada PT. Wismilak Inti Makmur Tbk Periode 2014-2023 https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4078 <p><em>The aim of this research is to find out how the financial performance of PT. Wismilak Inti Makmur Tbk for the 2014-2023 period uses the financial reports of PT. Wismilak Inti Makmur Tbk for the 2014-2023 period. This research method uses quantitative methods, the data used is secondary data obtained from the website https://www.wismilak.com/. Data analysis techniques use descriptive statistical tests, normality tests, multicollinearity tests, heteroscedasticity tests, autocorrelation tests, multiple linear regression analysis, coefficient of determination analysis, T test, F test using SPSS Version 26 software. The results of this research show partial Current Ratio ( CR) has a negative effect on Return On Assets (ROA) at PT Wismilak Inti Makmur Tbk for the 2014-2023 period. based on partial results, the Debt to Equity Ratio (DER) has no significant effect on Return On Assets at PT. Wismilak Inti Makmur Tbk for the period 2014-2023. Simultaneously, Current Ratio (CR) and Debt To Equity Ratio (DER) have a significant effect on Return On Assets (ROA) at PT Wismilak Inti Makmur Tbk for the 2014-2023 period</em></p> Melisa Bestiana Yulian Bayu Ganar Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-17 2025-02-17 2 1 267 276 10.61722/jaem.v2i1.4078 Analisis Perbandingan Metode Economic Order Quantity (EOQ) Dan Periodic Order Quantity (POQ) Terhadap Pengendalian Persediaan Studi Kasus Pada PT Sriwijaya Abadi Solusindo https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4079 <p><em>Inventory control is one of the important problems faced by companies. Large and small inventories will also cause problems for the company. The aim of this research is to provide suggestions for the best method at PT Sriwijaya Abadi Solusindo for optimizing Thermal Label inventory and to provide order frequency and provide a good level of reorder point and safety stock for ordering Thermal Labels at PT Sriwijaya Abadi Solusindo. By using the Economic Order Quantity (EOQ) and Period Order Quantity (POQ) methods, companies can reduce shipping and inventory storage costs to a minimum. The results of the analysis carried out a comparison between the total costs incurred using the Economic Order Quantity (EOQ) and Period Order Quantity (POQ) methods, it was obtained that the inventory costs between the total costs of PT Sriwijaya Abadi Solusindo and the total costs of the Economic Order Quantity (EOQ) method were IDR 2,669. 210.34, and the total cost using the Period Order Quantity (POQ) method is Rp. 22,344,634. So it can be concluded that the Economic Order Quantity (EOQ) method is the most effective for reducing ordering and storage costs when compared to the Period Order Quantity (POQ) method.</em></p> Muhammad Reffy Fadilah Heni Rohaeni Sofyan Indah Rizki Maulia Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-17 2025-02-17 2 1 277 287 10.61722/jaem.v2i1.4079 Analisis Layout Warehouse Bahan Baku Menggunakan Sistem First In First Out Pada PT Toso Industry Indonesia https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4087 <p><em>This study analyzes the raw material warehouse layout of PT Toso Industry Indonesia by applying the First In First Out (FIFO) system. An inefficient warehouse layout can cause disruptions in material flow, inefficient space utilization, and difficulties in raw material distribution. Using a qualitative comparative case study approach, this research compares the current warehouse layout with a proposed layout that is more efficient. The findings indicate that the current layout is still suboptimal in implementing the FIFO method, which hinders inventory management effectiveness. The proposed layout offers significant improvements in operational efficiency with a more structured workflow.</em></p> Bukhori Al Fizikri Heni Rohaeni Indah Rizki Maulia Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-18 2025-02-18 2 1 288 294 10.61722/jaem.v2i1.4087 Analisis Rasio Likuiditas Dan Profitabilitas Sebagai Alat Ukur Kinerja Keuangan Pada PT Astra Argo Lestari Tbk Periode 2013-2022 https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4084 <p><em>This study aims to analyze financial performance based on liquidity ratios (current ratio and quick ratio) and profitability ratios at PT Astra Argo Lestari Tbk for the period 2013-2022. The method used is quantitative. The population used in this study were all financial statements of PT Astra Argo Lestari Tbk, where the sample in this study is the balance sheet and profit and loss statement for the period 2013-2022. The data analysis used in this study is financial ratio analysis, which includes liquidity ratios and profitability ratios. Specific analysis techniques include the calculation of current ratio, quick ratio, and net profit margin to assess financial performance. The results showed that the liquidity ratio (current ratio) was categorized as “not good” because the value was 175%, meaning below the average industry standard of Cashmere (2019) and (quick ratio) was categorized as “not good” because the value was 97%, meaning below the average industry standard of Cashmere (2019) this is because the company has not been able to pay off current liabilities using its current assets. Based on the profitability ratio (net profit margin) is categorized as “not good” because its value is 9%, which means it is below the average industry standard according to Cashmere (2019), this is due to the inefficiency of the company in maximizing its assets to generate profits.</em></p> Fina Anggeraeni Gatut Dradjad Purwoko Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-18 2025-02-18 2 1 295 304 10.61722/jaem.v2i1.4084 PENGARUH PENGUNGKAPAN SUSTAINABILITY REPORT DAN LEVERAGE TERHADAP KINERJA KEUANGAN PERUSAHAAN MANUFAKTUR YANG TERDAFTAR DI INDEKS SAHAM SYARIAH INDONESIA (ISSI) PERIODE 2019-2023 https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4105 <p><em>The aim of this research is to determine the effect of disclosure of sustainability reports and leverage on the financial performance of manufacturing companies listed on the Indonesian sharia stock index (ISSI) for the 2019-2023 period. This research uses secondary data in the form of reports on the company's financial condition which are made periodically. Obtained via the official website of the Indonesian Stock Exchange. Samples were taken using a purposive sampling technique, totaling 9 companies. This research uses quantitative methods with data analysis methods, namely using panel data regression which is processed using the E-Views 12 application. The research results show that only partially, economic performance has an effect on the financial performance of manufacturing companies. Meanwhile, it simultaneously has an influence on the financial performance of manufacturing companies</em></p> M Randi Saputra Winda Rosalia Elyanti Rosmanidar Mohammad Orinaldi Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-20 2025-02-20 2 1 305 318 10.61722/jaem.v2i1.4105 Pengaruh Current Ratio Dan Debt To Asset Ratio Terhadap Net Profit Margin Pada PT United Tractors Tbk Periode Tahun 2012-2023 https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4103 <p><em>This study aims to determine the effect of Current Ratio and Debt to Asset Ratio on Net Profit Margin at PT United Tractors Tbk for the period 2012-2023. This study is a quantitative descriptive analysis study. The population in this study is the Financial Statements at PT United Tractors Tbk. The research sample used is the Company's Balance Sheet and Income Statement. The analysis of this study uses the SPSS Software Version 26 program. The statistical methods used are the Classical Assumption Test (Normality Test, Multicollinearity Test, Heteroscedasticity Test, Autocorrelation Test), Multiple Linear Regression Analysis, Correlation Coefficient Analysis (R), Determination Coefficient Analysis (R2), Hypothesis Test (T Test and F Test). The results of the Current Ratio variable (X1) show a partial effect on Net Profit Margin, seen from the T Test which shows the calculated tcount of |-2.452| &gt; ttable which is 2.262 and a significance of 0.037 &lt;0.05. The Debt to Asset Ratio (X2) variable shows a partial influence on Net Profit Margin, seen from the calculated tcount |-1.882| &lt; ttable which is 2.262 and a significance of 0.093&gt; 0.05. The simultaneous results show a positive influence of Current Ratio and Debt to Asset Ratio on Net Profit Margin, seen from the results of the F Test which shows Fcount &gt; Ftable which is 4.368&gt; 4.10. The results of the Determination Test show an R Square value of 0.493 which indicates that the influence of Current Ratio and Debt to Asset Ratio on Net Profit Margin at PT United Tractors Tbk for the 2012-2023 period is 49.3% and the remaining 50.7% is influenced by other variables outside this study.</em></p> Elsa Pratiwi Riski Dwi Nugroho Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-20 2025-02-20 2 1 319 329 10.61722/jaem.v2i1.4103 The Influence of Work Environment on Employee Performance at CIMB Niaga Bank https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4101 <p><em>The purpose of this study is to determine the Influence of the Work Environment on Employee Performance at Bank CIMB Niaga where the existence of a supportive work environment will improve employee&nbsp; performance. This study uses a quantitative method with sampling, namely Purposive Sampling. The number of samples used in this study was 33 respondents from PT CIMB Niaga employees. The testing of the research hypothesis was carried out with the help of the SPSS version 25 program. The results of the research that have been carried out are variables that affect each other, namely the work environment has a positive and significant influence on the&nbsp; performance of PT CIMB Niaga employees</em></p> Nadia Putri Iskandar Tutiek Yoganingsih Cahyadi Husadha Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-20 2025-02-20 2 1 330 339 10.61722/jaem.v2i1.4101 Pengaruh Motivasi Dan Lingkungan Kerja Terhadap Kinerja Karyawan Pada PT Kristalin Ekalestari di Jakarta Selatan https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4102 <p><em>This study aims to determine the effect of motivation and work environment both partially and simultaneously on employee performance at PT Kristalin Ekalestari in South Jakarta. The research method used is Quantitative Method. The sampling technique used was saturated with a sample of 60 respondents. Data analysis using Validity Test, Reliability Test, Descriptive Statistical Analysis, Classical Assumption Test, and Hypothesis Test. The results showed that motivation has a significant effect on employee performance, work environment has a significant effect on employee performance, work motivation and work environment have a significant effect on employee performance with the regression equation Y = 9.808 + 0.244X1 + 0.599X2. The correlation coefficient or the level of relationship between the independent variable and the dependent variable is 0.787 The coefficient value is 61.9% and the hypothesis test obtained the value of ????ℎ????????????????????&gt;???????????????????????? or (46.351&gt; 3.16). Thus, H0 is rejected and H3 is accepted. This means that there is a simultaneous significant influence between Motivation and Work Environment on Employee Performance of PT Kristalin Ekalestari in South Jakarta.</em></p> Dimas Wahyu Aryatama Umar Hanis Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-20 2025-02-20 2 1 340 349 10.61722/jaem.v2i1.4102 Pengaruh Lingkungan Kerja Dan Beban Kerja Terhadap Kinerja Driver Ojol Maxim Di Wilayah Mustika Jaya Kota Bekasi https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4100 <p><em>The importance of effective and ethical human resource management (HRM) is a key factor for a company's success. By adopting a positive attitude and avoiding negative behavior, a company can create a productive and sustainable work environment. A comprehensive HRM approach, from recruitment to employee empowerment, aims not only to organize but also to maximize the positive contributions of the workforce in achieving common goals. The research method used is a quantitative approach with data collection techniques through surveys of Maxim drivers in Mustika Jaya. The data was analyzed using statistical methods to test the relationship between the independent variables, namely the work environment and workload, and the dependent variable, namely the performance of the Maxim ojol driver. The research results show that the work environment and workload have a significant influence on Maxim driver performance. Unsupportive work environment factors, such as conflicts with conventional motorcycle taxi drivers and the lack of supporting facilities, as well as high burdens due to cancellation of work orders by customers, have a negative impact on driver performance. Therefore, the right strategy is needed to improve working conditions and manage workload to support optimizing the performance of Maxim drivers in Mustika Jaya, Bekasi City.</em></p> Enjelya Peronika Lumban Toruan Tutiek Yoganingsih Cahyadi Husadha Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-20 2025-02-20 2 1 350 357 10.61722/jaem.v2i1.4100 Pengaruh Kompetensi Karyawan Dan Beban Kerja Karyawan Terhadap Kinerja Karyawan Pada PT. Permodalan Nasional Madani Cabang Bogor https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4106 <p><em>Business competition which is currently quite tight gives demands on companies and employees to be able to maintain their business, this can also have an impact on employee workload and the need for competent employees. The purpose of this study was to determine the partial and simultaneous effects of employee competence and employee workload on employee performance at PT Permodalan Nasional Madani Bogor branch. The research method used is descriptive with a quantitative approach with a population and sample of 65 respondents, data analysis using validity test, reliability test, classical assumption test, regression analysis, correlation coefficient analysis, determination coefficient analysis, and hypothesis testing. The results of this study indicate that employee competence (X1) and employee workload (X2) affect employee performance (Y).</em></p> Ayu Rahmawati Widhi Wicaksono Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-20 2025-02-20 2 1 358 370 10.61722/jaem.v2i1.4106 Pengaruh Disiplin Dan Beban Kerja Terhadap Kinerja Karyawan PT. Bank Negara Indonesia (Persero) Kantor Cabang Pasar Mayestik Jakarta https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4114 <p><em>The emergence of stronger business competition requires companies to improve the performance of Human Resources, there are several things that influence work discipline and workload. The purpose of this study was to determine whether there is a positive and significant influence between Discipline and Workload either partially or simultaneously on employee performance at PT Bank Negara Indonesia (Persero) Tbk Mayestik Market Branch Office - Jakarta. This study uses associative quantitative research methods where the data obtained in the form of questionnaires processed using the SPSS 25 application. the result There is an influence of Discipline on employee performance at PT. Bank Negara Indonesia (Persero) Tbk Mayestik Market Branch Office - Jakarta, There is an influence of Workload on employee performance at PT. Bank Negara Indonesia (Persero) Tbk Mayestik Market Branch Office - Jakarta, There is an influence of Discipline and Workload on employee performance at PT. Bank Negara Indonesia (Persero) Tbk Mayestik Market Branch Office - Jakarta, there is a simultaneous positive and significant influence between Discipline and Workload variables on employee performance</em></p> Kurnia Anugrah Prayoga Bachtiar Arifudin Husain Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-22 2025-02-22 2 1 371 380 10.61722/jaem.v2i1.4114 Pengaruh Motivasi Dan Disiplin Kerja Terhadap Kinerja Karyawan Pada PT. Palapa Alta Utama Kota Depok https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4119 <p><em>The aim of this research is to determine the influence of motivation and work discipline on the performance of employees of PT Palapa Alta Utama Depok City. The method used partially and simultaneously is quantitative. The population and sample in this study were 84 respondents. Data analysis techniques, classical assumption tests, regression tests, correlation coefficient tests, coefficient of determination tests, hypothesis tests. The results of the research show that simultaneously the variables of motivation and work discipline have a significant effect on the performance of employees of PT Palapa Alta Utama Depok City with a value of 0.724 while the remainder is (100 – 52.4%= 47.6%) while the partial test shows that motivation has a significant effect on employee performance of PT Palapa Alta Utama Depok City with a calculated t value &gt; t table or (6,355 &gt; 1,663). This is also reinforced by the ρ value &lt; Sig. 0.05 or (0.000 &lt; 0.05). Thus, H0 is rejected and H1 is accepted. Meanwhile, work discipline has a significant effect on the performance of PT Palapa Alta Utama employees, Depok City with a value of t count &gt; t table or (9.338 &gt; 1.663). This is also reinforced by the ρ value &lt; Sig. 0.05 or (0.000 &lt; 0.05). Thus, H0 is rejected and H1 is accepted. So it can be concluded that motivation and work discipline influence employee performance.</em></p> Agis Samrotul Fadillah R.R. Mardiana Yulianti Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-25 2025-02-25 2 1 381 392 10.61722/jaem.v2i1.4119 Pengaruh Kepemimpinan Dan Disiplin Kerja Terhadap Kinerja Karyawan Pada Divisi Online CV. Terang Indah Alpha Jakarta Barat https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4122 <p><em>This study aims to analyze the effect of work discipline and leadership on employee performance at CV. Terang Indah Alpha. This research uses quantitative methods with saturated sampling techniques, this study involved 25 respondents. The results of the analysis show that leadership has a significant effect on employee performance with a correlation coefficient of 0.634 and an influence contribution of 42.5%. Work discipline also has a significant effect with a correlation coefficient of 0.778 and an influence contribution of 60.5%. Simultaneously, leadership and work discipline have a significant effect on employee performance with a correlation coefficient of 0.605 and an influence contribution of 60.5%, while the rest is influenced by other factors. The results of hypothesis testing reinforce the finding that both variables have a strong and significant relationship to improving employee performance.</em></p> Ayu Amalia H. Widhi Wicaksono Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-26 2025-02-26 2 1 393 403 10.61722/jaem.v2i1.4122 Pengaruh Budaya Organisasi Dan Komunikasi Terhadap Kinerja Karyawan Mcdonald’s Cabang Kemang https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4132 <p><strong><em>.</em></strong><em> In this era of globalization, companies are required to always optimize their human resources. Based on the power obtained by researchers, it shows that the existing culture in the company and company communication is not good. The purpose of this study was to determine the effect of organizational culture and communication on employee performance at Mcdonald's Kemang branch both partially and simultaneously. The method used is quantitative. The sampling technique used saturated sampling and obtained a sample in this study totaling 75 respondents. Data analysis using validity test, reliability test, classical assumption test, regression analysis, correlation coefficient analysis, determination coefficient analysis and hypothesis testing. The result of this study is that organizational culture has a significant effect on employee performance, with a regression equation Y = 8,294 + 0.758X1 and a correlation coefficient value of 0.753, indicating a strong relationship. The contribution of its influence is 56.8%, while 43.2% is influenced by other factors. Hypothesis testing shows t count&gt; t table (9.791&gt; 1.666), so H0 is rejected and H1 is accepted. Furthermore, communication also has a significant effect on employee performance, with a regression equation Y = 4,131 + 0.853X2 and a correlation coefficient of 0.816, indicating a strong relationship. The contribution of the effect is 66.5%, while 33.5% is influenced by other factors. Hypothesis testing shows t count&gt; t table (12.046&gt; 1.666), so H0 is rejected and H2 is accepted. Simultaneously, organizational culture and communication have a significant effect on employee performance, with a regression equation Y = 1.605 + 0.361X1 + 0.591X2 and a correlation coefficient of 0.855, indicating a very strong relationship. The contribution of the effect is 73.1%, while 26.9% is influenced by other factors. Hypothesis testing shows F count&gt; F table (97.927&gt; 3.124), so H0 is rejected and H3 is accepted</em></p> Dinda Aulia Ramadhanti Ichwan Nugroho Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-27 2025-02-27 2 1 404 413 10.61722/jaem.v2i1.4132 Pengaruh Harga Dan Kualitas Produk Terhadap Keputusan Pembelian Donat Madu Pada Donat Madu Cihanjuang Cabang Rangkasbitung https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4164 <p><em>The purpose of this study was to determine the effect of price and product quality on purchasing decisions for Honey Donuts at Honey Donuts Cihanjuang Rangkasbitung Branch. The method used is the associative descriptive method. The sampling technique used is simple random sampling with sampling using the Slovin formula and obtained 91 respondents. Data analysis using validity tests, reliability tests, classical assumption tests, regression analysis, determination coefficient analysis and hypothesis testing. The results of the analysis found that price (X1), product quality (X2) have a positive effect on purchasing decisions (Y) and are significant. With the regression equation Y = 6,244 + 0.403 X1 + 0.352 X2. The correlation value of 0.828 is in the interval 0.80-1,000 (very strong). The determination coefficient value is 68.5% while the remaining 31.5% is influenced by other factors. The hypothesis test obtained the Fcount value&gt; Ftable or (95.774 &gt; 3.95) and significant 0.000 &lt; 0.005. Thus Ho is rejected and H3 is accepted. This means that there is a significant influence simultaneously between Price and Product Quality which have a significant effect on Purchasing Decisions at Cihanjuang Rangkasbitung Honey Donuts.</em></p> Mia Antika Aldila Rahma Putri Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-03-08 2025-03-08 2 1 414 422 10.61722/jaem.v2i1.4164 Pengaruh Brand Image dan Promosi Terhadap Keputusan Pembelian Smartphone Vivo Di Erafone Parung Ciputat https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4166 <p><em>This study aims to determine the effect of Brand Image and Promotion both partially and simultaneously on Vivo Smartphone Purchasing Decisions at Erafone Parung Ciputat. The method used is quantitative. The sampling technique used the slovin formula with a sample size of 188 respondents. Data collection by means of a questionnaire, and data analysis techniques with validity, reliability, classical assumption tests, simple regression analysis, multiple regression, t test hypothesis testing, f test, and coefficient of determination. The results of this study indicate that partially Brand Image has a significant effect on purchasing decisions. With tcount&gt; t table (22.664&gt; 1.972) From the results of simple linear regression analysis, the regression equation Y = 6.399 + 1.059X1 is obtained, the regression coefficient value of 0.747 shows a (positive) influence. and Promotion has a significant influence on Purchasing Decisions with tcount&gt; t table (28.881&gt; 1.972). And obtained the value of the regression equation Y = 6.805 + 1.039 X2. so, the regression coefficient of 0.904 shows a (positive) influence, while simultaneously Brand Image and Promotion have a significant effect on Purchasing Decisions with the regression equation Y = 4.766 + 0.338 X1 + 0.763 X2, showing a (positive) influence. And the results of the hypothesis test obtained the value fhitung&gt; ftabel or (467.006&gt; 3.04), while the coefficient of determination is 0.835, meaning that Brand Image and Promotion have a significant effect on purchasing decisions by 83.5%, while the remaining 16.5% is influenced by other factors.</em></p> Sepya Ananda Sahari Aldila Rahma Putri Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-03-11 2025-03-11 2 1 423 433 10.61722/jaem.v2i1.4166 Optimalisasi Anggaran Kas dalam Meningkatkan Efisiensi Pengelolaan Keuangan https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4171 <p><em>Cash budget optimization is a crucial aspect of enhancing financial management efficiency within an organization. This study aims to analyze cash budget optimization strategies to improve efficiency and financial stability. Using a descriptive qualitative approach, the research examines factors influencing cash management, including systematic financial planning, cost control, technology utilization, and human resource competency. The findings indicate that implementing an integrated cash budget optimization strategy can enhance operational efficiency, reduce the risk of financial deficits, and improve organizational liquidity. The use of technology in cash management systems also proves to increase financial transparency and accountability in both the public and private sectors. Therefore, cash budget optimization is a strategic step that must be implemented in financial management to achieve long-term efficiency and financial sustainability.</em></p> Daffany Viroza Putri Yasmin Muhammad Rizal Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-03-11 2025-03-11 2 1 434 442 10.61722/jaem.v2i1.4171 Pengaruh Kualitas Website dan Kualitas Pelayanan Terhadap Kepuasan Pelanggan Pada PT. Optima Cipta Sertifikasi https://ejurnal.kampusakademik.co.id/index.php/jaem/article/view/4169 <p><em>This study aims to determine the effect of Website Quality and Service Quality both partially and simultaneously on Customer Satisfaction at PT. Optima Cipta Sertifikasi. The method used is quantitative. The sampling technique uses the slovin formula with a sample size of 127 respondents. Data collection by questionnaire, and data analysis techniques with validity tests, reliability, classical assumption tests, simple regression analysis, multiple regression, hypothesis tests t-test, f-test, and coefficient of determination. The results of this study indicate that website quality has a significant effect on customer satisfaction. This can be proven that t count&gt; t table (10.966&gt; 1.979) From the results of the simple linear regression analysis, the regression equation Y = 11.859 + 0.665X1 was obtained, the regression coefficient value of 0.665 was obtained indicating that partially the (positive) effect. and service quality has a significant effect on customer satisfaction, this can be proven that t count&gt; t table (11.458&gt; 1.979). And the value of the regression equation Y = 10,350 + 0.714X2 is obtained, so the regression coefficient of 0.714 indicates that partially the influence is (positive), while simultaneously the quality of the website and the quality of service have a significant effect on customer satisfaction with the regression equation Y = 7,324 + 0.357X1 + 0.435X2, indicating a (positive) influence. And the results of the hypothesis test obtained the value of f count&gt; f table or (84,013&gt; 3.07), while the results of the determination coefficient of 0.575%, it can be concluded that the quality of the website and the quality of service have a significant effect on the customer satisfaction variable of 57.5%, while the remaining 42.5% is influenced by other factors.</em></p> Syahrul Maulana Aldila Rahma Putri Copyright (c) 2025 JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 2025-02-11 2025-02-11 2 1 443 454 10.61722/jaem.v2i1.4169