PENGELOLAN EVALUASI WISATA LUAR NEGERI

Authors

  • Priska Reza Lestari Universitas Islam Negeri Raden Fatah Palembang
  • Putri Anti Universitas Islam Negeri Raden Fatah Palembang
  • Muhammad Zamzam Universitas Islam Negeri Raden Fatah Palembang

DOI:

https://doi.org/10.61722/jmia.v3i3.10709

Keywords:

Tourism management, tourism evaluation, international tourism, tour guide

Abstract

 The management and evaluation of international tourism are essential aspects of the tourism industry that determine the success of travel activities. This study aims to analyze the management and evaluation processes of international tourism in improving service quality and tourist satisfaction. The research employs a library research method with a descriptive qualitative approach by collecting data from various recent scientific journals and literature sources. The results indicate that international tourism management consists of planning, organizing, implementing, and controlling stages that must be carried out systematically and in an integrated manner. Furthermore, evaluation is conducted through tourist satisfaction analysis, tour guide performance assessment, and the utilization of digital technology as a feedback collection tool. The use of technology in evaluation enables tourism organizers to obtain more accurate and objective data. Therefore, effective management and evaluation can enhance service quality, provide optimal travel experiences, and strengthen the competitiveness of the tourism industry at a global level. 

References

Adrisoni, Lukman, S., & Pujani, V. (2024). Strategic Planning for Sustainable Tourism Development in Pariaman City. Journal of Accounting and Finance Management, 5(3), 490–498. https://doi.org/10.38035/jafm.v5i3.718

Campo, C., & Srechomphoo, D. (2025). Unlocking Global Potential: Intercultural Competence and Challenges of Tourism Management Graduates. International Journal of Social Sciences & Cultural Studies, 1, 41–54. https://doi.org/10.54536/ijsscs.v1i2.6140

Nur Franisal, P., Rachman, A., Hutagalung, H., Boediman, S., & Enggriani, M. (2025). The Role of Tour Guides in Enhancing Tourist Experience and Satisfaction at Taman Mini Indonesia Indah Jakarta. TRJ Tourism Research Journal, 9, 29. https://doi.org/10.30647/trj.v9i1.275

Subawa, N., & Leonita, I. (2024). TRANSFORMASI PELAYANAN DIGITAL DALAM PARIWISATA BALI: STUDI KASUS APLIKASI DENPASAR PRAMA SEWAKA. Jurnal Pendidikan Teknologi Dan Kejuruan.

Sudiarta, I., Wirawan, P., Astina, I., & Dewi, M. (2022). Kualitas Layanan dan Destinasi Wisata terhadap Kepuasan Wisatawan untuk Mengunjungi Kembali Desa Wisata. Journal of Management and Bussines (JOMB), 4, 508–526. https://doi.org/10.31539/jomb.v4i1.3704

Sukmawati, A., Nurtalitha, A., Safoan, A., Sari, D., Pebriani, B., Sudiharto, D., Adianingsih, A., Al-Munawar, M., Mujiburahman, D., & Pradjoko, E. (2023). Analisis Kepuasan Wisatawan Terkait Destinasi Wisata di Pantai Selong Belanak. Portal ABDIMAS, 1, 23–33. https://doi.org/10.29303/portalabdimas.v1i1.2345

Vakira, E., Shereni, N., & Brighton, H. (2024). Tourist Perceptions of Tour Guide Competencies to Co-create Memorable Tourism Experiences. African Journal of Hospitality Tourism and Leisure, 13, 707–715. https://doi.org/10.46222/ajhtl.19770720.556

Vetkina, A., Saidova, L., & Mudarisov, R. (2024). Global trends in tourism development in the era of globalization. International Trade and Trade Policy, 10, 33–45. https://doi.org/10.21686/2410-7395-2024-2-33-45

Downloads

Published

2026-06-10

Issue

Vol. 3 No. 3 (2026): JUNI

Section

Articles

License

Copyright (c) 2026 JURNAL MULTIDISIPLIN ILMU AKADEMIK

Creative Commons License

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.