Eksplorasi Pengaruh Kreativitas dan Inovasi Terhadap Keberhasilan Wirausaha Muda : Studi Kasus Wisata Tepi Laut

Authors

  • Nuraisyah Nuraisyah Universitas Tadulako
  • Gita Farista Universitas Tadulako
  • Reza Apriansyah Universitas Tadulako
  • Fira Ria Idul Fitri Universitas Tadulako
  • Rahmadini Rahmadini Universitas Tadulako

DOI:

https://doi.org/10.61722/japm.v3i1.3203

Keywords:

Creativity; Innovation; Entrepreneurial Succes; Young Entrepreneurial

Abstract

This research aims to analyze the influence of creativity and innovation on entrepreneurial success. This type of research uses descriptive qualitative research methods. Research subject, seaside tourism entrepreneur owner. The research object is entrepreneurial exploration, including planning, implementation and evaluation processes. The method used to collect data is observation, interviews and documentation.

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Published

2024-12-10

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Section

Articles